Channel Incentive Software for Partner Growth

Drive partner performance and channel revenue by

  • rewarding the partner actions that drive sell-through and retention
  • automating incentives, claims, and payouts across your partner network
  • giving partners a gamified portal experience that increases participation

Request a demo to see how incentive programs run across your network.

100% Results

Trusted by 300+ Leading Brands

Built on SOC 2 Type II, GDPR, and CCPA standards. Proven to drive partner performance and channel sales.

Amazon
AMN Healthcare
Constant Contact
Hiscox
Direct Energy
Just Energy

Solutions tailored to your needs

Select your industry to see how NextBee tailors its platform capabilities for your business model and customer base.

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NCR Berkley Pure Life
Keep your key channel partners active longer

Keep your key channel partners active longer

Reward distributors, dealers, and trade partners for ongoing sales and engagement. Make continued partnership more valuable than switching to another brand.

  • Partner tiering by volume and activity
  • Retention-focused rewards
  • Account-level progress tracking
  • Recognition for consistent partners
  • Multi-level partner hierarchies
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Pay partners for the actions that move product

Pay partners for the actions that move product

Fund incentives for sell-through, training completion, promotions, and other defined partner behaviors. Tie spend to measurable channel activity.

2.4x higher partner action completion when incentives are tied to clear sales behaviors

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Turn partners into a tracked source of qualified leads

Turn partners into a tracked source of qualified leads

Give partners a simple way to submit leads and earn when those leads convert. Keep attribution, validation, and rewards in one workflow.

  • Partner referral links and forms
  • Lead validation workflow
  • Conversion-based rewards
  • CRM routing
  • Fraud and duplicate checks
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Run volume rebates without spreadsheet chaos

Run volume rebates without spreadsheet chaos

Track accruals, claims, approvals, and payouts for distributor and dealer rebate programs. Keep finance visibility while rewarding growth.

30% faster rebate cycle time with automated accruals and claim validation

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Give partners one place to act and track rewards

Give partners one place to act and track rewards

Provide a branded portal where partners see goals, claims, training, and incentive status. Reduce support load while improving participation.

  • Partner login and dashboards
  • Goals and progress visibility
  • Claim and reward status
  • Resource and offer access
  • Mobile-friendly experience
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Automate SPIFF claims and partner payouts

Automate SPIFF claims and partner payouts

Replace manual claim handling with rule-based validation and payout flows. Pay partners faster and reduce admin work across the channel.

2.6x faster partner payouts after claims automation goes live

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Tie training and certification to partner rewards

Tie training and certification to partner rewards

Assign product training and certification paths, then reward completion. Improve partner readiness before major pushes or product launches.

  • Training assignments
  • Certification tracking
  • Completion rewards
  • Role-based learning paths
  • Progress reporting
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Make partner goals visible and motivating

Use challenges, leaderboards, and milestones to increase participation in sales, training, and promotional programs. Keep partners engaged between payout cycles.

Challenge published

Partner goal is set

Action completed

Progress updates

Milestone reached

Recognition unlocked

Leaderboard refreshed

Standing is visible

Connect incentives to your CRM, ERP, and partner systems

Sync accounts, sales data, claims, and payouts with the systems you already run. Keep incentive operations aligned with real channel activity.

CRM Connectors

Keep partner accounts and activity aligned

ERP / Sales Sync

Base incentives on real transaction data

Claims & Payout Links

Connect validation and payment systems

Implementation Support

Setup, testing, and ongoing optimization

Go live with connected incentive systems in weeks, not months


Screenshot of a channel analytics dashboard showing performance metrics and data visualizations
Key Features
  • Automated Co-branding
  • Video Personalization
  • PDF Customization
  • Profile Syncing
  • Smart Placeholders
  • Granular Permissions
Featured Use Cases Powered by
Screenshot of a gamification dashboard showing leaderboard, badges, and challenges for channel partners
Key Features
  • Dynamic leaderboards
  • Badges and milestones
  • Point-based rewards
  • Team competitions
  • Progress tracking
  • Learning modules
Featured Use Cases Powered by
Illustration showcasing social sharing features like branded content templates, in-app sharing, and referral tracking
Key Features
  • Campaign Briefs
  • Asset Alerts
  • Brand Guidelines
  • Launch Announcements
  • Partner Segmentation
  • Performance Snapshots
Featured Use Cases Powered by
Illustration showcasing social sharing features like branded content templates, in-app sharing, and referral tracking
Key Features
  • Customizable rebates
  • Tiered SPIFF structures
  • MDF allocation
  • Segmentation tools
  • Reward distribution
  • Incentive A/B testing
Featured Use Cases Powered by
Dashboard showcasing smart configurations features such as personalized rewards, dynamic allocation, and predictive analytics
Key Features
  • Campaign builder
  • Email marketing workflows
  • Social media integration
  • Push notifications
  • Content suggestions
  • Performance analytics
Featured Use Cases Powered by
Screenshot of a channel analytics dashboard showing performance metrics and data visualizations
Key Features
  • Real-time dashboards
  • Predictive analytics
  • Benchmark comparison
  • ROI calculator
  • Trend forecasting
  • Data visualization
Featured Use Cases Powered by
Illustration showcasing various integrations for channel incentive programs, including CRM, e-commerce, social media, analytics, email marketing, and single sign-on
Key Features
  • CRM integration
  • ERP system connectivity
  • Marketing automation
  • POS system integration
  • API access
  • SSO capabilities
Featured Use Cases Powered by

Meet Our Practice Leaders

We offer a unique delivery ownership model through our channel sales performance software and service support that guarantees ROI. We align our pricing with your success, tying it to revenue milestones set in coordination with our practice leadership team. Meet our practice leaders who specialize in the Channel Marketing Program.

Client Testimonial
quote

"NextBee has been tremendous in putting in place all the variables for us to be successful!”

Mary Veloske Vice President

See Live Examples of How We Help Brands

Learn how NextBee helps businesses to grow MRR, improve renewals, and activate subscribers.

Tier active partners

Tier active partners

Reward manufacturers’ top distributors with higher status as volume and engagement stay strong.

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Protect key accounts

Protect key accounts

Give wholesalers continuity benefits that make high-volume buyers less likely to switch suppliers.

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Recognize steady sellers

Recognize steady sellers

Offer direct-selling leaders ongoing benefits tied to consistent field activity over time.

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Retain franchise operators

Retain franchise operators

Unlock network benefits for locations that keep participating in brand programs.

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Strengthen supplier partners

Strengthen supplier partners

Provide preferred status to dealers who repeatedly support funded product lines.

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Rank partner commitment

Rank partner commitment

Track long-term participation so channel teams focus retention effort on valuable accounts.

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Reward reorder behavior

Reward reorder behavior

Grant benefits when downstream partners maintain purchasing cadence across cycles.

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Support multi-unit accounts

Support multi-unit accounts

Apply loyalty rules across related locations or downlines without manual tracking.

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Highlight loyal performers

Highlight loyal performers

Surface partners with strong continuity so commercial teams can prioritize relationship investment.

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Fund sell-through actions

Fund sell-through actions

Pay distributors when dealers complete promotions that move product beyond the warehouse.

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Sponsor launch activity

Sponsor launch activity

Reward partners who execute displays, training, or launch tasks tied to new product pushes.

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Drive assortment expansion

Drive assortment expansion

Incentivize buyers to add target categories and report confirmed uptake.

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Prioritize certified selling

Prioritize certified selling

Unlock incentives only after partners finish required product readiness steps.

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Motivate local execution

Motivate local execution

Pay franchise locations for completing network promo and compliance actions.

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Reward verified field activity

Reward verified field activity

Issue benefits to direct sellers when customer or recruiting actions are validated.

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Control incentive budgets

Control incentive budgets

Cap spend by segment so channel teams fund only high-priority partner behaviors.

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Target specific partner groups

Target specific partner groups

Apply different action rules for dealers, distributors, or operator tiers.

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Measure action completion

Measure action completion

Track which incentivized behaviors actually finish and improve future program design.

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Capture dealer introductions

Capture dealer introductions

Let dealers submit new-buyer leads and earn only after the account starts purchasing.

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Route qualified partner leads

Route qualified partner leads

Send accepted referrals into CRM with clear source attribution for follow-up teams.

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Reward converted outlets

Reward converted outlets

Pay partners when a referred door or account places its first qualifying orders.

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Validate field referrals

Validate field referrals

Review direct-seller introductions before rewards release to reduce low-quality submissions.

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Track franchisee referrals

Track franchisee referrals

Attribute new operator candidates to the franchisees who referred them.

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Block duplicate leads

Block duplicate leads

Prevent repeated submissions of the same account from inflating referral payouts.

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Credit supplier partners

Credit supplier partners

Reward channel partners who introduce outlets that adopt funded product lines.

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Measure referral quality

Measure referral quality

Compare which partner segments produce leads that convert into lasting volume.

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Close the referral loop

Close the referral loop

Notify partners when their lead is accepted, rejected, or converted.

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Accrue volume rebates

Accrue volume rebates

Calculate partner rebates automatically as purchase thresholds are crossed during the period.

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Process dealer claims

Process dealer claims

Accept, review, and approve rebate claims without relying on scattered spreadsheet trackers.

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Settle distributor payouts

Settle distributor payouts

Move approved rebate amounts into payout workflows with a clear audit trail.

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Support supplier-funded rebates

Support supplier-funded rebates

Track accruals and claims for programs funded by upstream brand partners.

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Manage network credits

Manage network credits

Handle franchise performance credits and volume-based settlements in one system.

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Apply breakpoint rules

Apply breakpoint rules

Enforce tiered rebate logic so higher volume unlocks the correct benefit level.

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Export finance reports

Export finance reports

Give finance teams settlement and accrual visibility for reconciliation and audits.

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Reduce claim disputes

Reduce claim disputes

Show partners claim status and history to cut back-and-forth on missing paperwork.

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Speed rebate cycles

Speed rebate cycles

Shorten the time between qualifying volume and completed partner payment.

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Show live program status

Show live program status

Let partners view goals, eligibility, and reward progress without emailing channel ops.

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Accept claim submissions

Accept claim submissions

Allow dealers and operators to submit required claim details directly in the portal.

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Publish current offers

Publish current offers

Surface active incentives, SPIFFs, and promotions in one partner-facing workspace.

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Share training access

Share training access

Give sellers and location teams a single place to open assigned learning and track completion.

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Reduce support tickets

Reduce support tickets

Cut repetitive status questions by making payout and claim states visible to partners.

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Support mobile access

Support mobile access

Let field partners check progress and submit updates from phones during daily work.

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Segment portal views

Segment portal views

Show different dashboards for distributors, dealers, franchisees, or seller roles.

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Centralize resources

Centralize resources

Host playbooks, product sheets, and program rules where partners already manage rewards.

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Improve participation clarity

Improve participation clarity

Help partners understand what to do next to earn and maintain benefits.

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Configure campaign SPIFFs

Configure campaign SPIFFs

Set short-term incentive rules for launches, target SKUs, or seasonal pushes.

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Validate claims automatically

Validate claims automatically

Check submissions against eligibility rules before they reach manual review.

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Route approvals faster

Route approvals faster

Send exception claims to the right reviewer without email back-and-forth.

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Trigger partner payouts

Trigger partner payouts

Release payments once claims clear validation and approval steps.

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Notify payment status

Notify payment status

Tell partners when a claim is received, approved, rejected, or paid.

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Cut ops workload

Cut ops workload

Reduce time spent on spreadsheet checks and repetitive claim handling.

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Support multi-partner SPIFFs

Support multi-partner SPIFFs

Run different SPIFF rules for dealers, distributors, operators, or sellers.

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Track payout performance

Track payout performance

See which campaigns produce clean claims versus high exception rates.

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Close campaigns cleanly

Close campaigns cleanly

End SPIFF periods with clear totals for finance and channel teams.

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Frequently Asked Questions

Our platform supports the following types of channel marketing programs:

channel partner loyalty program channel partner engagement channel incentives program channel enablement program channel partner marketing automation channel partner rewards program saas channel partner program

Our Channel Partner Marketing Software allows you to create personalized incentives and campaigns directly tied to your business goals. By leveraging our tailored channel incentives, you can design rebate programs and SPIFF structures that drive desired partner behaviors and support your overall channel strategy.

Our channel incentive software provides comprehensive data-driven insights through real-time performance dashboards and a custom report builder. You can track key metrics, use predictive analytics for partner performance, and leverage our ROI calculator for Co-Op and MDF programs to make informed decisions and optimize your channel marketing efforts.

We incorporate engaging gamification features such as customizable leaderboards, achievement badges, and point-based reward systems. These elements create an interactive experience for your partners, driving engagement, motivation, and performance while strengthening partner loyalty.

Yes, our Channel Marketing Software offers effortless integration with popular CRM systems, ERP platforms, marketing automation tools, and POS systems. We also provide API access for custom integrations, ensuring seamless data flow and a unified workflow across your tech stack.

Our channel management software streamlines reward management through automated reward distribution. You can set up various incentive programs, including rebates, SPIFFs, and MDF allocations. The system handles the calculation and distribution process, making it easy to manage and track rewards for your partners.

We offer comprehensive support throughout the implementation process, including system setup, data integration, and training. Our team assists with channel enablement initiatives, providing resources and best practices. Post-launch, we offer ongoing support to ensure you maximize the value of our platform.

Data security is a top priority. Our platform employs robust security measures, including data encryption and secure integrations. We adhere to industry standards and regulations to protect your data and that of your partners.

Yes, our Partner Management Software is designed for global use. It supports multiple languages and currencies, allowing you to create localized campaigns and reward programs for partners in different regions, enhancing your global channel enablement efforts.

Our software offers a seamless omnichannel experience for partner onboarding and engagement. We provide tools for multi-channel campaign building, automated email workflows, and personalized content recommendations to keep partners informed and engaged throughout their journey.

Our clients typically see significant improvements in partner engagement, performance, and program ROI. On average, they report increased partner participation in Co-Op Advertising and MDF programs, enhanced channel enablement, stronger partner loyalty, and overall growth in channel-driven revenue.

Our proprietary all-in-one platform combines analytics, gamification, and rewards in one system, compared to competitors' fragmented solutions. We're the only vendor offering performance-based pricing tied to actual results, and our implementation is 60% faster than the industry average.